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The advanced driver assistance system (ADAS) market is on a trajectory of unprecedented growth, with revenues expected to surpass €35 billion by 20251. This surge is driven by increasing demand for sensor content (e.g. radars, cameras, Lidar) required for Level 2-3 features and the development of Level 4 autonomous driving capabilities.
As the automotive industry pivots toward higher levels of automation, advanced driver assistance system suppliers stand poised to capitalise on emerging opportunities in sensors, AI, software stack and computing technologies.
ADAS revenues have more than doubled since 2021, showcasing the market’s dynamic evolution. This remarkable growth is largely attributed to:
The ADAS market is highly competitive, with established giants and newcomers vying for dominance.
Bosch, Continental, ZF, and Valeo, the top European ADAS suppliers, have consistently driven innovation and captured significant market share.
Among other non-European suppliers, Mobileye, a leading suppliers in the ADAS camera market with their EyeQ SoC, achieved sales of $2.1 Billion in 2023.
Global suppliers such as Bosch, Continental, APTIV, Denso, Valeo, ZF, Mobileye, Magna, Hyundai Mobis dominate the market for advanced driver assistance systems.
However, there are several opportunities for new entrants to disrupt the existing supply chain in
Chinese companies like Baidu and Huawei are gaining momentum by integrating advanced technologies such as lidar and AI solutions into their solutions across domestic and international markets.
Helm.ai, Haomo, Zenseact, Hitachi, Qualcomm emerge as serious contenders.
Lenovo entered the ADAS-DC (Domain Controller) market as Tier-1 supplier partnerting with NVIDIA.
ADAS sensors represent the lion’s share of revenue, with innovations in radar, lidar, and cameras driving significant growth. For example:
By 2025, the ADAS market will be defined by increased adoption of Level 2/2+ features, expansion of Level 3 and the introduction of Level 4 systems in autonomous trucks. Key features include:
In 2022, 42 Level 3-capable models were launched in Europe, a number expected to rise as regulatory hurdles are addressed.
The US and China are also key markets, with rapid adoption of automation technologies.
India is a promising market for Level 2 ADAS.
Despite opportunities, ADAS suppliers face challenges such as:
Our report on Advanced Driver Assistance System provides:
Don’t miss out on understanding the trends and technologies shaping the future of driving. Purchase our report to gain access to critical insights and stay ahead in the competitive ADAS market.
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Auto2x is a London-based market research firm specializing in the automotive sector. We deliver in-depth insights and analysis on industry trends, emerging technologies, and market dynamics, helping businesses stay ahead in the evolving automotive landscape.